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Pinky-Nudey Lips!


An order you can set and forget. Voila!

Create you own Go-To schedule and we will ship your products to you automatically. Never run out again.

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OR! 4 equal payments of $3.25  Huh?

What is it? +

So many of us cuties carry around a nourishing, restorative lip balm for hydration, AND a pinky-nudey lip gloss for shine and sass.

If only there was some way to somehow...magically merge them.


We took our deeply nourishing and restorative lip balm, added a universal pinky-nudey tint then finished it off with some SPF 15 sun protection to create the ultimate balm and tint in one. You're so very welcome.


How do I use it? +

Paint carefully onto your nails after base coat. Just kidding! It goes on before base coat.

But seriously: it's a tinted lip balm, so use it on your lips whenever you want some:

A) Hydration
B) Pinky-Nudey tint
C) Glossy sheen
D) Protection from UV damage
E) Compliments


What's in it? +

Ultra medical grade lanolin, shea butter, zinc oxide, beeswax, apricot kernel oil, coco-caprylate / caprate, sweet almond oil, evening primrose oil, fragrance (pure pomegranate), vitamin e, polyglyceryl-3 polyricinoleate, jojoba oil, calendula oil, pomegranate seed oil, mica, iron oxide, isostearic acid, titanium dioxide, flavour. No: Parabens, PEGs, sulfates (SLS/SLES), GMOs, mineral oils, petrolatum, synthetic colours, animal testing, diamonds.


Ultra medical grade lanolin

The natural oil found in sheep’s wool; lanolin provides healing, moisturising and soothing effects to all types of skin, particularly delicate, dry and chapped skin.

Shea butter

A rich moisturising butter that comes from the African Shea Tree. Contains high levels of vitamins and essential fatty acids which helps to improve skin elasticity and revive dry skin.

Zinc Oxide

Physically blocks the sun’s UV radiation and reduces/prevents sunburn. Unlike chemical filters which absorb the sun’s rays, zinc oxide sits on the surface of the skin, reflecting UVA and UVB radiation.


Obtained from the honey bee, beeswax is used to help improve the consistency of the cream. Also used to tell people to buzz off. “Betty, it’s none of your beeswax.”

Apricot kernel oil

A light, gentle oil that comes from the kernels (seeds) of apricots. High in essential fatty acids and vitamins E and A, it helps to balance, nourish and soften the skin.

Coco-caprylate / caprate

A light, coconut based emollient that helps soften and smooth the skin. Coco-for-coco-caprylate.

Sweet almond oil

A gentle, nourishing oil suitable for all skin types (especially dry and sensitive ones). Rich in essential fatty acids, vitamins and amino acids, it helps to soften and nourish the skin.

Evening primrose oil

Rich in fatty acids including linoleic acid and gamma linoleic acid, evening primrose oil is extremely hydrating and helps improve skin tone and texture.

Natural Fragrance

Derived from natural plant extracts. Yum.

Vitamin E

A powerful antioxidant that preserves the product as well as preventing free radical damage on the skin.

Polyglceryl-3 polyricinoleate

An emulsifier to help keep the zinc evenly suspended in the balm.

Jojoba oil

A liquid wax produced in the seed of the jojoba plant. Rich in vitamin E, jojoba oil is an amazingly light, nourishing oil that absorbs quickly into the skin and protects against moisture loss.

Calendula oil

Extracted from calendula flowers, calendula oil is excellent for soothing and calming the skin.

Pomegranate seed oil

An extremely rich oil that contains high levels of essential fatty acids and antioxidants, pomegranate seed oil helps protect against free radical damage and the effects of environmental stresses (ah! They’re everywhere!) on the skin.


Helps to provide the ideal transparency, colour and shine to the product. So shiny! So sassy!

Iron Oxide

Compound of iron used as a colouring agent (the perfect pinky-nudey tint).

Isostearic acid

A binder and texture enhancer. Fancy.

Titanium Dioxide

Used in very small amounts to improve the depth of colour and coverage of the product.


Stevia is used to enhance the flavour of the product.

Real Reviews By Real People!

I just thought I would let you know that you did in fact make my day better today when my pretty peach parcel arrived. I have been using Go-To for ~ 2 months now (Very Useful Face Cream, Lips! and Pinky Nudey Lips!). It has travelled with me all the way from isolated Perth, all through the Canadian Rockies and New York City. It has survived the freezing cold, snow, sun and rain of the Rockies, the hot humidity of NYC, the dryness of god-knows how many hours of flying, and the Australian winter in Perth (let’s be honest, it’s not really winter weather). My skin feels SO fresh every time I use it and I pretty much only wear makeup when I go out at night because my skin looks so clear. Anyway, I’m so excited to try Properly Clean and Exfoliating Swipey’s - Thanks for a simpler and healthier skincare regime!

V Julie

So in love with my pinkey-nudey lips. 6 hours in and I'm addicted to it already

V @kalijai on Instagram

Hope you don't get sick of emails. I love it when I receive mail, but I love it even more when it's a peachy pink box! Ever since I first got my hands on it, I don't use any other moisturiser anymore but the Very Useful Face Cream. What can I say- it's a winner. Got the new (Pinky-Nudey) Lips! and it's amazing!!! I love it! The colour looks beautiful and it's soft & moisturising like the original Lips! Thanks Zoe and the team for making these awesome products. Please keep it coming!!!

V Vivian

@gotoskincare absolutely loving mine, you've nailed it.

V @alice.wintercooke on Instagram

@gotoskincare loved mine so much it was everything you promised and more! Feeling lucky.

V @lt_white on Instagram

I just wanted to let you know that my first order of GoTo Skin care arrived today and I am in LOVE!!! That lip gloss is INCREDIBLE! I'm buying it for gifts for all of my friends. Thank you so much.

V Deb

I just wanted to let you know that Pinky-Nudey Lips! is the bomb diggity! It's everything you need and want in a lip balm and then some. Keep the hits coming.

V Stephanie

I just received my (Pinky-Nudey) Lips! in the mail and just wanted to send a big thank you! Gone are the days of carrying lip balms AND gloss in my bag. This stuff is the shiz.

V Brighette

Mine arrived today and it is perfect.

V @veggiegirltravels on Instagram

By far my favourite lip gloss/balm/lip colour EVER!

V @coramichele on Instagram

Hells bells my (Pinky-Nudey) Lips! arrived today and I love it. Best colour and not sticky and gross. Bravo Go-To!

V Julie

I finally found it. The best lip product I've used in aaages! Lips are instantly hydrated. You can literally feel your lips soaking up all the moisturising goodness. Perfect amount of colour too, and you only need a small amount because the colour is so pigmented. Thank you Zoe, you really are a beauty genius!

V @xvanessaveex on Instagram

I suffer from extremely dry lips, and it’s always more severe during the colder months of the year. There aren’t too many lip balms out there which I find actually hydrating (most tend to be waxy or balmy and sit on top of my lips), but this is nourishing, has a slightly wet slippy feel for a considerable amount of time following application, and I love the subtle peachy pink tint, which adds some much-needed colour to my lips. I also love that this has SPF 15, which makes it a good contender for the summer when I try to be as sun smart as I possibly can. This has been alternating between sitting on my night stand, and next to my keyboard for those times when I’m working in my study – which is a pretty good indicator that the Pinkey Nudey Lips! is finding itself a home as one of my go-to beauty pick-me-ups!

V @mademoisellejamie on Instagram



Real Reviews By Real People!

By far my favourite lip gloss/balm/lip colour EVER!

V @coramichele on Instagram
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