Zincredible SPF 15

50mL/1.691 fl. oz.
Not available in your country

Why not try Tinted Zincredible SPF 15 instead? Same nourishing, clean, protective moisturiser, just with a sheer, dewy glow!


A deeply hydrating daily moisturiser with physical SPF 15 for moderate UV protection.

With essential fatty acids, replenishing botanical oils and potent antioxidants (vitamin E and CoQ10), Zincredible is the consummate daily moisturiser... then we added completely invisible Zinc Oxide to provide a physical UV barrier.

Zincredible hydrates, defends your skin from free radical damage, and gives the kind of soft, smooth, dewy finish that a product this clean, and with this much zinc oxide, has NO business giving.

And since natural sunlight also inflicts Infrared (IR) rays (which penetrate deeper than UV rays and provoke free radical damage [‘ageing’] and nasty hyperpigmentation), Zincredible can also aid in the protection of natural IR, via Natural Knotgrass Extract. Nice.

Zincredible contains NO chemical UV filters, silicones, sulfates, parabens, or synthetics, which means even the most sensitive, compromised or congested skins can use it without fear of breaking out or shiny skin. The finish is neither white nor greasy and there is no gross after feel, which means even SPF haters will love it.

It doubles as a primer, gives a wonderful, you-but-healthier, glow, and is the ideal moisturiser for days of incidental - not deliberate or extended - UV exposure. (Commuting, being in the office, taking the kids or dog to the park, running errands, grabbing lunch, feeding your lions, etc.)

We zinc you’ll love it.

BE SUN SMART! If you are planning extended outdoor exposure, (swimming, exercise, the beach, pool, arvo BBQ, lemonade stand) always wear a hat, avoid the midday sun, use a dedicated sunscreen with SPF 30 or 50, and reapply as directed.

Read a letter from Go-To Founder and Zincredible Inventor Zoë Foster Blake here.


Apply NO LESS than 3-4 pumps onto your face and neck as the last step of your skin care, (after cleansing, toners, serums, oils, etc), and before your makeup.

And remember: your face stops at your boobs.

Not sure? Try a patch test before your first application.

Where does Zincredible fit in my morning skin care routine?

It IS your morning skin care routine. It is a moisturiser with antioxidants and SPF, which is what you need.


Supercharged ingredients +

Ingredients we used and deeply love:

Zinc Oxide: A mineral and nutrient that provides very effective broad spectrum sun protection.

Zinc Oxide:

  • Does not break down or become less potent over time

  • Inherently broad spectrum.

Zinc Oxide will not:

  • Irritate the skin

  • Cause allergies or rashes - unless you’re allergic to Zinc Oxide!

  • Disrupt hormones

Zinc Oxide will:

  • Calm the skin

  • And is famous for its wound, burn, rash and cut healing properties.

Natural knotgrass extract: Has been shown to reduce the appearance of wrinkles as well as smoothing the skins’ surface. It’s rich in flavonoids (boring talk for: HUGE anti-ageing properties’) and protects the skin.

Vitamin E & CoEnzyme Q10: Powerful antioxidants! Known for their ability to neutralise free radicals, and just a lot of healin,’ and calmin’.

Saccharide isomerate: Improves skin hydration and reduces dryness and irritation.

Milk thistle ethyl ester: A ‘natural’ emollient with a silicone-like feel, or in other words: gives an incredibly smooth skin-feel.

Shea butter: The grand dame of moisturisation. Deeply nourishing, revitalising and jammed with essential fatty acids and vitamins.

Sunflower oil: Lightweight, replenishing and absolutely jammed with fatty acids and vitamins.

Betaine: Helps the skin retain moisture by reducing TEWL (trans-epidermal water loss) and creating a stronger skin barrier, which allows the skin to rehydrate itself real quick.

What else is in it?
Water, zinc oxide, caprylic/capric triglyceride, propanediol, cetostearyl alcohol, betaine, shea butter, coco-glucoside, sorbitan olivate, natural fragrance (geranium and pomegranate), glycerol isostearate, beeswax, lecithin, milk thistle ethyl ester, coenzyme Q10, vitamin e, saccharide isomerate, polygonum aviculare extract, glycerin, sunflower oil, xanthan gum, sodium chloride, glyceryl caprylate, polyhydroxystearic acid, cerium oxide, stearic acid, caprylhydroxamic acid.

For a full glossary click here

Cute, clean, and worry-free!
No silicones, parabens, PEGs, sulfates (SLS/SLES), GMOs, mineral oils, petrolatum, synthetic colours, or animal testing. For a full/dull explanation of each ingredient, visit

Daily moisturiser with SPF that doesn’t suck +

Allow us to break it down for you. Zincredible:

Is deeply hydrating and full of nutrients.
Has potent antioxidants to defend and support skin.
Gives the skin a youthful, dewy glow.
Is not at all shiny.
Is not even nearly greasy.
Isn’t drying or too matte.
Has a completely transparent finish: no white cast or ghosty-face.
Is non-pore clogging.
Is suitable for sensitive skin.
Allows makeup to glide on beautifully, and sit on the skin perfectly.

If that’s not enough, it:

Has NO chemical UV filters or synthetic sunscreens
Is cruelty-free, confusion-free and worry-free
Provides a Sun Protection Factor (SPF) of 15
Provides UVA/UVB broad spectrum protection
Is worth its weight in diamonds and pearls and Learjets

So Good Under Makeup +

So good under makeup you might even skip your primer.

We know women want their skin to look healthy and radiant. We also know they should be wearing SPF each day, but usually don’t cos they’re worried it will make their face look shiny, greasy, or gross, or ruin how their makeup sits and looks.

But by all accounts Zincredible will make your makeup sit and look EVEN BETTER. It was designed and exhaustively tested to sit perfectly underneath makeup, and create a flawless, primer-comparable finish. Foundation glides on, and stays on. Skin is protected and hydrated. Birds sing and unicorns fly.

After all, why bother making a daily moisturiser with SPF that doesn’t sit well under makeup?

We might be silly, but we’re not stupid.

*We recommend waiting at least one minute between each skin care product for proper penetration and application. So, apply treatment products or serums, then wait one minute. Apply face oil, wait one minute. Apply Zincredible, wait one minute. Then makeup!

Completely Invisible. No white cast. +

Classically speaking, zinc oxide does leave a white, ghosty film on the skin! It has to - it’s physically blocking the bloody sun! What a legend!

But we needed our product to be completely transparent. To rub in without a trace. Our (fussy, fussy) founder and formulators spent years making version after version that would feel as pleasant, and be as transparent as any non-zinc face cream, (or more accurately, your average, silicone-loaded, synthetic sunscreen), despite being loaded with 18% zinc oxide.

After four years, 130 versions, and some fantastic advances in cosmetic science, they finally got there. The result is Zincredible. (And she’s just the start: stay tuned for more from the range.)

By using (non-coated) nanoparticles of Zinc Oxide, we have no whitening. Nanoparticles means our zinc oxide particles are:

  • Less visible, leaves no white residue

  • Easier to apply, and nicer to use

  • Still deliver the same UV protection

Which means you now have a clean, natural zinc oxide product that you’ll actually want to use.

Ingredients we avoided +

Chemical UV filters

These are the most common UV filters, and probably the kind you're using now. Look, any UV protection is better than none. But we chose to avoid these synthetic filters ingredients for good reason: they come with an increased chance of irritation, skin sensitivity, redness, hyperpigmentation, skin allergies and in Oxybenxzone’s case, hormonal disruption and coral reef degradation.

Common chemical UV filters: oxybenzone, avobenzone, octisalate, octocrylene, homosalate, octinoxate.


Silicones are slippery, synthetic polymers that make thick ingredients (like Zinc Oxide) feel and look nice on the skin, spread easily and give a silky finish. There's no safety reason to avoid silicones, but we excluded them cos they trap dirt/grime in your pores, which leads to breakouts and or dry/dull skin, they prevent the penetration of any skin care ingredients applied after them, they slow down skin cell renewal, they leave residue, and are hard to remove, and being a barrier they can prevent further moisture getting into the skin. Plus, silicones are a NO for people with acne, rosacea and dermatitis, and those guys are important to us.

Common silicones:Dimethicone, Methicone, Trimethicone, Cyclomethicone.


There are no synthetic filters, colours or fragrances in Zincredible. This meant it was a lot harder to make and took a lot longer. But we’ll happily take the long road for the best possible products. It’s your FACE, after all. We’re asking you to put things on your FACE!

There are two types of SPF +

At Go-To, our core philosophy is to make simple, useful stuff that won’t piss off your skin. As such, we choose to make, and consider physical/mineral/inorganic sunscreen to be preferable over chemical/organic UV filters.

Learn about the differences between
Mineral/Physical vs Chemical here.